Posts filed under: News

News

Do we want to be private or safe?

It has been proposed that Ofcom will hold social media companies to account for potentially harmful content on their platforms. This follows two recent terror attacks in London and the UK government’s aim to tackle terror threats and extremism, including... Read More

What harm could a ban on facial recognition do? 

Integration of new technologies is usually swathed in scaremongering and controversy, but facial recognition has had more than its fair share. After more than two years of a global heated debate, the European Commission is now considering a ban on... Read More

Could podcasts be the next PR goldmine?

Fifteen years ago, above a Californian pizza shop, history was made. YouTube took its first steps into the world. From a small acorn, it has grown into the world’s largest online video search engine, with an audience of some 2... Read More

How the cloud can help your business fly

It’s 7pm and dark outside. You’re struggling to type by the poor light of streetlamps filtering through the window. The phone has been ringing off the hook all day, you haven’t had a chance to eat since breakfast and you... Read More

He hid, he’s found, he’s banned from every ground

Facial recognition is under the microscope again, after football fans and civil liberties groups have criticised its deployment at the upcoming Wales derby between Cardiff City and Swansea City this Sunday. Most football fans turn up to enjoy the match... Read More

Could deepfake threaten public relations?

Deepfake may be the newest threat on the horizon to PR and media relations. We have previously discussed other threats from our fast evolving digital sphere to the integrity of our industry, including fake news, mistrust in social media and... Read More

Gold, or a ‘nugget of purest green’ – are the mathematicians taking over?

Up until recently we were all networking. Now, we are ‘internetworking’. A recent trip to Digital X 2019 in Cologne, and the opening speech from Deutsche Telekom’s CEO Tim Hoettges, got me thinking. He rightly pointed out that Millennials, Gen... Read More

The constant innovation of the modern age is shaping public relations and communications, but for better or worse?

Today, the ways in which we can communicate our clients’ mission and value proposition are endless, but when news spreads fast and wide, stories can hold less meaning. The rise of social media over the past 20 years means that... Read More